Month: November 2016

Strong Demand from India’s OOH Industry

The future prospects for OOH advertising industry in India are very optimistic. The key drivers for high growth of the OOH advertising industry are changing demographic trends and lifestyle trends, augmenting consumer awareness and increased spending by advertisers, changing macro-dynamic variables and rising population who spend majority time outdoor. The OOH advertising industry is one Read More

Most Hated Ad Types Revealed !

Based on a survey conducted among more than 1,000 online browsers in the US, UK, Germany and France. Adults are almost twice as likely to dislike (61%) as to like (34%) advertising, per recent research from YouGov. So which types of ads get the blood boiling the most? Online pop-ups take the dubious distinction of Read More

audiowala bus stand

Audiowala Bus Stand ?

When running a marketing campaign, it is important that it is targeted to the right audience. It should be catchy, and most importantly, it has to be cost-effective. Yes, in the fierce competition you cant afford to be extravagant. Marketing gurus have to be on the toes to find out innovative and pocket-friendly ideas for Read More

The How to Guide on Mobile Marketing for startups

Mobiles have grown in the market exponentially. It is growing at a neck breaking pace. Most of the people are glued on to mobiles these days, it is not an option anymore, it has become a necessity. Those who are not optimizing their websites for mobile will be left far behind in this race. Grab the Read More